@article{aufsatz43851,
affiliation = {Wirtschaftsinformatik, insb. Intelligente Systeme und Dienste},
title = {Kundenbeziehungsmanagement beim E-Commerce},
journal = {Wirtschaftsstudium WISU},
keywords = {Business Intelligence, E-Commerce, Customer Relationship Management, Web Analytics},
pages = {348--353},
issn = {0340-3084},
year = {2012},
peerreview = {Nein},
openaccess = {Nein},
volume = {41},
number = {3},
author = {Hilbert, Andreas and Sommer, Stefan}
}