BibTex - Publikationen
@article{aufsatz74308,
    affiliation = {Wirtschaftsinformatik, insb. Intelligente Systeme und Dienste},
    title = {Alumni Loyalty: Systematic Literature Review},
    journal = {Journal of Nonprofit & Public Sector Marketing},
    keywords = {Alumni Loyalty, customer loyalty, decision-maker, systematic literature review},
    pages = {1--43},
    issn = {1049-5142},
    year = {2017},
    peerreview = {Nein},
    openaccess = {Nein},
    volume = {29},
    doi = {10.1080/10495142.2017.1326352},
    author = {Iskhakova, Lilia and Hoffmann, Stefan and Hilbert, Andreas}
}