@article{aufsatz74308,
affiliation = {Wirtschaftsinformatik, insb. Intelligente Systeme und Dienste},
title = {Alumni Loyalty: Systematic Literature Review},
journal = {Journal of Nonprofit & Public Sector Marketing},
keywords = {Alumni Loyalty, customer loyalty, decision-maker, systematic literature review},
pages = {1--43},
issn = {1049-5142},
year = {2017},
peerreview = {Nein},
openaccess = {Nein},
volume = {29},
doi = {10.1080/10495142.2017.1326352},
author = {Iskhakova, Lilia and Hoffmann, Stefan and Hilbert, Andreas}
}