BibTex - Publikationen
@article{aufsatz87405,
    affiliation = {Professur für Entrepreneurship und Innovation},
    title = {Communicating new product development openness – The impact on consumer perceptions and intentions},
    journal = {European Management Journal},
    keywords = {Customer integration; Expert integration; New product development; Consumer perceptions; Consumer inference},
    issn = {0263-2373},
    year = {2021},
    peerreview = {Ja},
    openaccess = {Nein},
    doi = {https://doi.org/10.1016/j.emj.2021.01.004},
    author = {Vaquero Martín, María}
}